Responsibilities:

• Developregion-specific marketing & branding activities with a focus on offline, BTL.
• Plan and manage roadshows, POS, events and collaborate with agencies for developing marketing communication.
• Create and nurture brand ambassadors across various communities.
• Provide marketing support to the local sales teams.
• Co-ordinate with other marketing disciplines including PR, email, social and digital.
• Interact with consumers to develop insights to improve marketing strategies.

Requirements:

• MBA with 2 – 3 years of work experience
• Experience planning and managing local events.
• Experience in driving BTL campaigns
• Excellent communicator and creative thinker, with an ability to use data to inform all decisions.
• Past experience in sales, marketing, and/or account management preferred.
• Willingness to travel across the country